Do you have an Internet Marketing Plan? Part 4 of 4

Social Presence In the previous parts of this series we covered Website Design, Search Engine Marketing (SEO) and Reputation Marketing. In this post we deal with Social Media Marketing. Creating a Social Presence or Social Media Marketing has become a significant weapon in optimizing your presence on the Internet and […] Read more »

Do you have an Internet Marketing Plan? Part 3 of 4

Reputation Marketing In the previous 2 blog posts we covered Website Design and Search Engine Optimization (SEO). What so many local businesses do not realize is that one of the foundation stones of any strategy to attract customers that are searching for their product and services online, is to ensure […] Read more »

Google Releases their Human Rating Guidelines for Search Results 

On November 19, 2015 Google officially released to the public their updated Human Evaluator Guidelines for Rating Search Results. Google employs evaluators to rate search results whenever they make changes to their algorithm, in their quest to maintain a high relevancy for search results. When rating the search results for a […] Read more »

There has Never Been A More Important Time to have a Review Marketing Strategy

Reputation Marketing must be a priority in your Internet Marketing plan. Ahead of any SEO or PPC campaign. For all small to medium sized businesses, your reputation is your brand. You do not have control over your brand image. your customers do. They can either take your brand down or lift it up, […] Read more »

Website Audit Report: Why Your Website is Not Ranking on Google & Driving Sales for Your Business [Video]

Through their website, small and medium-sized businesses (SMBs) are able to compete with larger corporations that are equipped with bigger marketing budgets. It’s no surprise that SMB owners ranked “website” as their top digital marketing solution. They also think it’s more effective than email and social media. With owners putting […] Read more »

10 Indispensable Benefits of Online Reputation Management

Appear, Engage, & Influence: Get the 10 Benefits of Online Reputation Management Online reputation management (ORM) is an important aspect in the online marketing arena. While it is used to improve a business’s or a person’s reputation on the World Wide Web, ORM carries a negative connotation to some professionals […] Read more »