Reap the Rewards from Your Hard-earned Reputation

Few local businesses, when developing their marketing plan (if they have one at all), consider that their internet marketing strategy is probably the most important element of that plan. A Local Consumer Review Survey indicated that 92% of consumers search for local business on line.   Most local businesses spend their time […] Read more »

Google Releases their Human Rating Guidelines for Search Results 

On November 19, 2015 Google officially released to the public their updated Human Evaluator Guidelines for Rating Search Results. Google employs evaluators to rate search results whenever they make changes to their algorithm, in their quest to maintain a high relevancy for search results. When rating the search results for a […] Read more »